Craig Green (designer)
Craig Green makes uniforms for feeling things you’re not supposed to feel in public.
Abstraction
Leaving the visible world behind, on purpose.
- 13
- in fashion
- 9:39
- average
- 126 min
- in total
- 407
- across the network
All briefs
Marni (brand)
Marni trades in intelligent discomfort — and has done so since its fur-trade origins demanded it.
Martin Margiela
Martin Margiela
Maison Martin Margiela is a fashion house founded in 1988 in Paris through a collaborative venture with Jenny Meirens. Its debut show took place in fall 1989 at a derelict playground in a North African neighborhood on the outskirts of Paris. The show used an uneven runway and intentionally stumbling models to create a shocking public spectacle. The debut collection rejected contemporaneous extravagance in favour of ripped sleeves, frayed hems, and clumpy shoes. Local children hand-drew invitations in school art classes and sat in the front row to honour the community. The label’s trademark is a cloth badge numbered 0–23, attached with four small white tack stitches, exposed externally on unlined garments. Margiela consistently remained backstage and declined to take a bow after shows, distinguishing himself from peers. From 1988 onward, Margiela refused all formal interviews and photographic appearances.
Pattern (sewing)
A pattern is not clothing—it is the bureaucracy of cloth.
Pierre Cardin
Cardin didn’t dress bodies—he dressed ideas, and they still don’t fit comfortably.
Schiaparelli (fashion house)
Surrealism isn’t printed on Schiaparelli—it’s cast, carved, and worn.
Walter Van Beirendonck
Van Beirendonck doesn’t make clothes — he makes visual arguments you have to wear.
Yves Saint Laurent (designer)
A dress that widens from shoulder to hem doesn’t flatter—it repositions.
Ann Demeulemeester
Deconstruction is not a style—it’s a refusal to let cloth behave.
Hubert de Givenchy
Glamour was never about fabric. Givenchy proved it with cotton, geometry, and five Black American women.
Simon Porte Jacquemus
Naïve is a strategy—not a shortcoming.
Thom Browne
Tailoring as subtraction: every inch is surrendered, not added.
Comme des Garçons
Rei Kawakubo · 1969
Comme des Garçons is a Japanese fashion label founded by Rei Kawakubo in Tokyo in 1969. It is anti-fashion, austere, sometimes deconstructed—and deliberately rejects consensus notions of beauty, history, and fit.